http://www.ashemedia.com Mon, 26 Jul 2010 00:53:51 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 http://www.ashemedia.com/network-marketing-are-old-school-strategies-dead.html http://www.ashemedia.com/network-marketing-are-old-school-strategies-dead.html#comments Sat, 17 Jul 2010 02:04:52 +0000 admin http://www.nailaintan.co.cc/network-marketing-are-old-school-strategies-dead.html

This is the biggest question being asked in the Network Marketing Industry! Depending on whom you ask, you’re very likely to hear a different answer from each person you ask. So what are “Old School Strategies”?

Old school Network Marketing strategies have been taught in the Network Marketing Industry for decades! To build a profitable business, we must have someone to market our products/services, and business opportunity too. These people are known as prospects. Old School Network Marketing techniques teach us that there are two primary ways to find these prospects.

The first is referred to as making a “Warm Market List”. In this step, we make a list of everyone we’ve ever met. We are taught that most people will have a list of about 150-250 people. Because we have at least met these people somewhere before, they comprise our “Warm Market”

The second is “Daily Prospecting”. This consists of meeting new people and prospecting every place we go throughout the course of our normal day. They would consist of things like social gatherings, shopping, eating out, going to the movies, and anything else you can think of!

The question is, “Do these techniques work”? And the answer is yes they do. In fact thousands of people have used these techniques to build huge organizations and tremendous incomes. However, there are a few problems with these techniques.

? Trying to recruit people who aren’t interested can offend people.

? This can give you a bad reputation amongst family and friends.

? Some people have very small “Warm Market Lists”.

? Once you’ve gone through your “Warm Market List” you only have one option left.

? Many people are extremely uncomfortable trying to prospect total strangers.

Although these methods can work very well for some people, they don’t always produce favorable results for others. Imagine starting a traditional business with these methods being the only way to secure customers? You probably wouldn’t be very successful!

This is why business location, advertising, and having a visible physical presence, is so important in traditional business models. These things allow people who are actually interested in what you have to offer, to seek you out, as opposed to trying to find each person on your own, one by one.

Many people have found that implementing old school strategies along with more traditional business methods is far less limiting. With the technology available today, it’s much easier to leverage ones time, and find the people who are interested in what they have to offer. This is what is now being called “New School Network Marketing Strategies”.

In my opinion, although Old School Strategies are not dead, they are somewhat outdated. For this reason, the best strategy may be combining both methods!

By using both methods we are able to utilize every form of marketing and prospecting available. This will not only generate more prospects in the long run, but overall it will generate better quality prospects. This makes building a Network Marketing Business, faster, easier, and much more enjoyable!

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Social media marketing is characterized by engaging social networks like online communities, blogs, wikis and other form of networking sites to reach to their niche customers and creating an interest in them. Twitter, Blogs, LinkedIn, Facebook, Flickr, and UTube are social media marketing tools to create an interest in visiting community.

Social media communities are interactive as well as informative. It is not essential that the Company or website has to keep on writing information about their Company. These sites should be updated regularly for greater interactive ability and hence higher publicity. Once a visitor gets a prompt response from the website owner, then only it is sure to become a permanent member and promote the website through word of mouth.

Social media marketing is a large means of reaching to the customers, simultaneously. Those websites, who have large database of their customers and visitors, can easily interact with them and create interest in their website’s product and services easily.

Social Media Marketing can create a buzz or events that can attract attention from visitors. Buzz ticks and travel through user to user contact.

Multiple online social media venues like Twitter, Facebook are good means of building fans.

It is to be noted that bad sites backfire on social media marketing. Therefore create such sites which are informative in positive manner. Badly designed site will generate negative publicity and devastating effects for that website.

Social media sites are visited almost daily by innumerable visitors. People are registering themselves daily to interact with their friends and make new friends simultaneously.

•    This online marketing technique helps to increase website traffic to a website, irrelevant as well as relevant.

•    It helps to understand user-behavior.

•    Helps detect conversions and keeps record of sales.

•    Networking sites provide page-views and exposure from advertisement.

•    Creating brand awareness amongst lesser known group and popularizing amongst known customers.

•    One of the most important benefits is to create positive brand association and maintaining with full aptitude.

The best part of social media marketing is that it helps in business development and broader customers reach.

for more details on Social Network Marketing and Link Building Company visit on our website

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In the call center “star performers” impact customer satisfaction by bringing a high level of Intelligence Quotient (IQ) and Emotional Quotient (EQ) to each and every call.  They treat every call as a “moment of truth” and another opportunity to communicate and connect with and serve those in need. Some behavioral scientists believe that EQ is just as important as IQ; yet, many call centers do not assess EQ, why?  We believe that EQ assessment should top the list of recruitment procedure in the call center recruiting for the industry.

Call centers are all about customer care, essential for the success of any business. But this is especially so in the call center industry, where the focal point of all client-customer relationships is the call center agent. An agent with an excellent IQ communicates, yet with poor EQ they may not connect effectively. Those with high EQ are able to connect more often and engage with each call event, thus helping the chances for an operation to profit and perform.

Every call that is received or made is an opportunity to make a good first impression and failing this can result in escalations, loss of business, poor performance, higher costs and lost opportunities. Poor customer service has several negative effects that include a customer’s reluctance to buy any product from the company, a change in perception about the company, and the possibility of not recommending the company to other customers. In order to deal with these issues, call center agents need to have more than just the pre-requisite skills. IQ is enough to get agent in the door, yet EQ is the stuff that helps them perform better and connect more.

One of the qualities that companies look for in a call center agent is customer care skills. A friendly and outgoing personality, good mood and ability to handle stress, coupled with a people-oriented attitude will enable an agent to handle customers more efficiently, and this is exactly where the level of the candidate’s EQ plays a vital role. Resetting, recalibrating, and being present for each event enables better phone etiquette, which is vital for extending good customer care services. Handling difficult customers is an art and an agent with good customer care skills will be able to accomplish this with ease.

It has been said that a good communicator is a good listener. This is most apt for call center agents. It is an established fact is that customers prefer to speak to agents who communicate well, can listen and understand what is needed to satisfy their objectives. Therefore, inheriting effective communication skills can help an agent climb the ladder of success sooner than expected. A call center agent with the ability to understand customer behavior is an asset to the company. Customers can be difficult to handle, especially when they are angry over a transaction, a situation that can turn abusive as well. Most often, customers may have a valid reason for being so. However, an agent that understands customer behavior will be able to keep the situation under control.

Call center agents who make the effort to learn a second language and have a good command over a particular language are an asset to the company. With globalization, multilingual agents are always preferred by call center companies. Those that even take time to learn the basics of other languages will also be able to get by.

Call center agents also need to remain focused and concentrate on their calls. Any distraction would mean a call wasted. The aim is to be a good listener and communicator and not interrupt clients when they speak. Even worse, is pre-empting what a client wants to say. Chances are that the agent will lose focus of what the conversation is all about.

Another asset is to have a good emotional quotient or EQ. This area can be developed and nurtured with the help of the human resources department. However, the bottom line is to remain motivated at all times, and focus on the job on hand. This will contribute a long way towards becoming a successful call center employee.

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